Omnichannel
Technology is easy, people and process are hard. Great omnichannel strategies are built on the foundation of great business processes. Whether tailoring the software to an existing business process, adapting the existing business process to the new software, or creating a brand new set of SOPs, the keys to success are in the nitty gritty details of the operations.
Deliver the best
shopping experience
across all channels
Through our years of experience building programs like BOPIS (Buy Online Pickup In Store), Endless Aisle, and Ship From Store for our clients, a very clear set of operational guidelines have emerged as clear winners. Creating a seamless shopping experience from discovery to purchase, purchase to fulfillment, and post purchase is essential, and the KPIs to measure your success are quite different from those of a traditional pure play ecommerce retailer.
Our approach to building these strategies starts by mapping your existing operations through user flow diagrams, process flow diagrams and interface diagrams. Once we understand the business process we can adapt it to fit your program goals through training and change management.
