Automotive
From adhering to the ACES & PIES standard, to selling products to customers in the context of their vehicle, auto parts retailers face many industry-specific challenges. By empowering our partners with powerful product enrichment tools, we create seamless customer experiences at every touchpoint.
Why our
automotive clients
need us?
We've helped our D2C & B2B retail partners build contextually relevant and intuitive user experiences that let their customers shop with confidence. Does a specific part fit on their vehicle? Do they need an adapter? Are they experts in their own right, or do they need a helping hand to make an informed purchase decision? Whatever the situation, getting that vehicle fitment right might be the difference between a repeat customer and a pricey return.
Whether they're selling wheels, tires, shocks, or lift kits, we've partnered with auto parts manufacturers to support their engineers in defining fitment specs between their products and corresponding vehicles. Implementing a PIM like Akeneo has helped to streamline collaboration between internal teams, and facilitate listing products in the Auto Care database.
